Pink, and I don't mind
By Hannah Lindqvist, Stockholm ยท
Pink dials get treated as a gimmick for women. I think this one's just a good colour. It's soft, a bit dusty, and against a winter-pale wrist it looks warm rather than sweet.
31 mm, 10.5 mm thick, 16 mm lugs. For my wrist this is the size where a Datejust stops being a men's watch shrunk down and becomes its own thing. The 2236 has 55 hours, the case is good for 100 m, and the bracelet narrows into a proper small clasp instead of a scaled-down chunk.
Now the annoying part. At 9,950 dollars and up, it costs more than the Datejust 36. Smaller watch, more money. I know there are reasons, the bezel and dial details on this reference, but paying more for a smaller case feels like the women's tax in watch form.
Who should buy it: someone with a wrist like mine who wants a Datejust that looks intended for them. Who shouldn't: anyone who'd be happier in the 36 and is only buying the 31 because a salesperson said it was 'the ladies' size'.