Steinhart
- Founded
- 2001
- Based in
- Stadtbergen, Germany
- In our catalog
- 1 watch from $750 to $900
Steinhart is a German brand that has made a business out of good-value mechanical watches. Its Ocean divers in particular are known for looking a lot like vintage Rolex Submariners and GMT-Masters while costing a few hundred euros.
History
Gunter Steinhart started the company in 2001 near Augsburg. It sold direct from the start, which kept prices low, and gained a following in online watch forums in the 2000s for its Ocean divers.
The range now covers divers, pilot and marine watches and chronographs, almost all with Swiss ETA or Sellita movements. The Ocean 39, a smaller version of its classic diver, is the most popular line.
Signature models
- Ocean 39 Vintage GMT: A 39 mm GMT with a green 24-hour bezel, aged lume and a Sellita SW330-2.
What it's known for
Swiss movements, sapphire and 300 m water resistance for under 1,000 euros. The flip side is that many designs borrow heavily from famous watches.
Price and positioning
Most models cost about $500 to $1,000. It competes with Squale, Christopher Ward and San Martin, and with a used Tudor if you want something more original.
Steinhart watches in our library
- Steinhart Ocean 39 Vintage GMT ($750 to $900)